Business and Economy

Sponsorship Opportunities

Sponsorship can be a great way of raising your company profile and reaching new customers.  At Hampshire County Council we manage a range of high profile events and attractions and are always looking to develop partnerships with business.  

Below are just several of the exciting sponsorship opportunities that we can offer your business.

Sir Harold Hiller Gardens
Romsey, Hampshire

Sir Harold Hillier Gardens is a Garden of international importance, and which is managed and operated by Hampshire County Council as the sole trustee.  

The £3.5 million contemporary Visitor & Education Pavilion was opened in 2003 and visited by Her Majesty Queen Elizabeth HM. The Pavilion has met with much acclaim and enables us to provide a high standard of visitor and education services that match our world-class plant collection.

We are in an excellent position to develop a range of corporate partnership and sponsorship opportunities.

Our 180 acre Garden with its 42,000 plants is a registered charity and:

  • Is an established visitor destination with around 120,000 national and international customers per year

  • Is a centre of excellence for horticulture

  • Has one of the World’s largest collection of hardy trees and shrubs which includes 12 National Plant Collections, more than 200 different species of threatened plants and more than 300 Champion Trees

  • Runs and supports a wide range of conservation programmes

  • Is a market leader in environmental education, with over 11,000 students and pupil visits per year, of all ages, educational levels and abilities

  • Has an established corporate and private hire business (conferences, weddings and social occasions)

  • Has a rapidly expanding Membership database of 11,000, whom are targeted with several mail shots throughout the year

  • Distributes around 200,0000 high quality publicity leaflets per year

  • Runs an extensive, and continuously expanding programme of public events and exhibitions all year round

  • Receives regular TV and press coverage

  • Features excellent in-house catering services

Its attraction as a garden is best summed up by Robin Lane Fox (Weekend Financial Times)

“…I have just visited Hampshire’s own answer to the Himalayas. Off the busy road to Romsey, I turned right and was in earthly paradise”

What can we offer you?

I am confident that we can offer you a range of corporate partnership opportunities that promote your organisation’s support for the “green agenda” and present you with the opportunity of reaching a wide audience.  Partnership options include:

  • Supporting a choice of events ranging from gardening/leisure workshops to operas, plays, and art/photography exhibitions

  • Adopting an established area of the Gardens

  • Working together to fund and develop new landscape features and improving access for the whole community

  • Provision of equipment

  • Funding of formal and informal education programmes

In return and relative to the level of support, we would be prepared to offer a range of benefits:

  • Provision of product promotion facilities within the Gardens and through our mail-outs

  • Product placement

  • Acknowledgement of support on a wide range of publications, publicity materials, signs, and interpretative displays

  • The use of facilities for displays, presentations etc

  • The use of facilities/events for corporate hospitality

  • Corporate Membership with entry passes to the Gardens for employees

  • Membership of the Gardens to your major clients

  • Invitations to Garden corporate events

  • Staged payments of support, to the agreed level, over the contractual period

    Jermyn's House

We would, of course, be very flexible to any of your own ideas and would be delighted to discuss them with you. We are keen to forge links with established, reputable companies where support can be seen, understood and appreciated by all.

For further details please contact the Gardens’ Director, Mr Robin Kealy: Telephone: 01794 369304 Email: robin.kealy@hants.gov.uk. Website: www.hilliergardens.org.uk

Sport Hampshire and the Isle of Wight

Sport Hampshire and the Isle of Wight can offer a range of high profile sponsorship opportunities for your business.  For more information please visit their website.

Staunton Country Park

Staunton offers a number of excellent and diverse sponsorship opportunities that can help you connect with the regional population as well as visitors and specialist groups from further a field.

Based upon one of the most complete grade II* listed, Regency Estate in the Country,  Staunton is located in the east of Hampshire near Havant.  Staunton attracts in excess of eighty thousand visitors a year.  It is a diverse site incorporating a range of attractions and services including;

  • Tropical Glasshouses (largest on the south coast);

  • Ornamental Farm (one of the few remaining in the UK);

  • Formal and Walled Gardens;

  • Ancient Woodland (including remnants of the ancient Forest of Bere);

  • Walking trails and Cycle route, with new cycle hire service

  • Tea Rooms & Café;

  • Conference and Functions Rooms (including newly built facilities); and

  • Education service (attracting schools and groups from across Hampshire and West Sussex).

A range of future developments are planned at Staunton including the restoration of historical follies, development of further way marked trails and a forest classroom.

Opportunities range from sponsorship of an individual animal and plant through to the sponsorship of an entire garden.  Opportunities also exist for sponsors product placement within a range of business areas at Staunton.


If you would like to discuss a sponsorship opportunity in more detail then please contact a member of the team at Staunton on 023 9245 3405, alternatively e-mail us at Staunton.park@hants.gov.uk or visit our web site

Hog the Limelight

Hog the Limelight is a Hampshire County Council Scheme which takes arts and entertainment events and activities to people of all ages who live in rural and urban edge communities, where there is no such activity currently available.

The Council subsidises these events by approximately 50% which encourages local people in these communities across the County to host a programme of quality arts activities which they might otherwise be unlikely to try. Basingstoke & Deane Council, East Hampshire, Test Valley, Winchester, New Forest  and Isle of Wight Councils also support the scheme. The Arts Office is responsible for programming and supporting the events and providing publicity and marketing where required. In the last two years there has been more of an emphasis on providing activities for young people in communities where there is little transport. The scheme supports 50 communities in 2006/7 taking over 100 events. To view the Hog the Limelight website click here www.hogthelimelight.co.uk

From 2003 Hog the Limelight's programme of events has been expanded to take into account the needs of Hampshire County Council's  libraries, with an emphasis on events which do not need technical/pa. These comprise author talks, solo musicians and all kinds of activities for young people including dance, drama and digital technology. Libraries have proved very successful in getting excellent audiences for adult events in the evenings.

The Recreation & Heritage Department Arts Service has been working in partnership with Adult Services since 2003 to provide over 1,000 arts events and participatory activities each year, into residential and nursing homes for the elderly.. These are high quality activities and range from music therapy, singing, art demonstrations, walkabout puppets, light classical music concerts, clown care, reminiscence, crafts, short sketches with song.    

For further information please contact Nadine Fry on 01962 846018

Nadine.fry@hants.gov.uk